Hommey
Hommey started out as a humble cushion brand, built to maximise choice and comfort for everyday consumers. They brought a big slice of personality to an industry that felt bland at the time. Working collaboratively with branding agency Constant, I helped bring the brand's playful tone of voice to life through its brand story, web copy, packaging, and product descriptions. They have since grown into an extensive homeware brand spanning home goods, apparel, bedding, and bathware.
My role
01
Brand story
02
Web copy
03
Packaging & product descriptions